My daughter and I had our pictures made by my friend Kari Salo of Kari Salo Photography a few weeks back. This was the first time Kari had done our pictures, and not only did she do an amazing job, but we became friends along the way. Because I’m someone who spends a lot of [...]
From the category archives:
Social Media for Your Business
Do You Need A Facebook Page?
by Michelle
Using Twitter in your Business
by Michelle
Most likely because I live in the blogging niche, I’ve felt like this topic had been done to death. But, after speaking with three different people this week in totally different segments of the economy, I think maybe I’m wrong. So, here’s my ubiquitous post on how to use Twitter in your business.
Let’s roll!
A Tool or A Toy?
Twitter can be a tool or Twitter can be a toy. It all depends on how you use it. Yes, there are plenty of people tweeting about the ham sandwich they just ate, or are eating, the movie they just saw, or a million and one other inane things. But, there are also those out there who are using Twitter to further their business and getting excellent results.
Personally, I’ve had great success using Twitter to find good contractors for short-term projects and I’ve also had great luck finding experts to help me out of a jamb. Case in point: my friend Dominic Goucher, you can find him on Twitter at @dgoucher. Dominic is a Screenflow expert. Screenflow is what I use to create the videos of the interviews I do, or some of the other short videoblog posts I’ve done. I purchased Screenflow with absolutely No Idea how to use it. I wanted videos, this was software which worked on my Mac (and we know how much I love my Mac!), so I bought it and did my first interview with Joerg within the same week. About five minutes after that was when the trouble started. Dominic helped me out of that jamb and plenty since because he is a Prince Among Men ☺! And I wouldn’t have found him without Twitter.
